In Episode 92 of the Masters in Motion Podcast, Jason Grubb and Rick Stevenson sit down with Jason Ansley, a former competitive athlete turned gym owner, coach, and now a key figure in the World Fitness Project. Jason shares his journey from CrossFit competitor to gym entrepreneur, the challenges of growing a fitness business, and the pivotal decision to transition from competing to event management.
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He reflects on the rapid success of his gym, the impact of mentorship in the fitness industry, and his experiences competing at the Masters Games. Now, as part of the World Fitness Project, Jason discusses the emotional challenges of leaving his previous role, the excitement of building a professional fitness tour, and the ambitious plans for international expansion by 2026.
This episode is a deep dive into entrepreneurship, personal growth, and the evolution of fitness event management, with insights for both athletes and fitness business owners. Tune in to hear Jason’s inspiring story, his vision for the future of competitive fitness, and how he’s working to legitimize the space for professional athletes.
#AthleteToEntrepreneur #FitnessEvents #WorldFitnessProject #MastersInMotion
Takeaways:
✅ CrossFit’s Impact: How it transformed Jason’s career.
✅ Building a Gym Business: Challenges & rewards of gym ownership.
✅ Competing at the Masters Games: What it meant to him as an athlete.
✅ Event Management Shift: Why Jason transitioned from competition to fitness event leadership.
✅ World Fitness Project: The mission to create a global professional fitness tour.
✅ Growth & Expansion: Plans for international competitions by 2026.
✅ Community & Mentorship: How fitness events can elevate athletes and coaches.
Chapters:
00:00 - Introduction to Jason Ansley and His Journey
02:02 - Jason's Athletic Background and Transition to CrossFit
05:50 - The Decision to Open a Gym and Coaching Journey
10:02 - Growth of the Gym Business and Coaching Athletes
14:10 - Competing at the Masters Games and Personal Goals
18:00 - Transitioning from Competition to Event Management
21:55 - Joining the World Fitness Project and Future Aspirations
34:53 - Embracing Change and New Beginnings
38:44 - Transitioning to World Fitness Project
41:46 - Building a Professional Fitness Tour
46:39 - Creating a Unique Fitness Brand
49:03 - Expanding Internationally
51:35 - Community Engagement and Events
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